[wpseo_breadcrumb]
Thinking
We provide you content that is insightful to help you grow your digital footprint
Scroll to continue
Is This The Future Of Advertising?
Think about this “complementing your competitors.” BMW’s classy tribute to Dieter Zetsche had quite the punchline. It’s one of those ads that leave you thinking hmm there are so many ways to tell your brand story. “Retirement is about exploring your wide open future” is about just that. This ad…
Key Dates For Lawyers
Planning your campaign messages can be a tricky and tedious affair. There’s campaign copy to consider, artworks to create, social media postings to schedule, and a lot of community management to do. A good marketing campaign is well thought out months in advance to give the designer ample time to…
Video Marketing For You and Your Business
Video marketing is one of the shirts we wear well at Kijani and we do this by learning every day. One of our greatest learnings is that video is no longer just one piece of your overall marketing plan. It’s crucial to your outreach and campaign efforts especially your social…
Why Color Matters In Design
Color plays a crucial role in graphic design, as does the psychology of how humans perceive color. In fact, color has even crept into our use of language. We say we’re “feeling blue” when we’re sad, that we’re “green with envy”, or that we’re “seeing red”. That’s because we naturally associate…
The Impressive Ad that Was Just Impressive!
It’s one thing to view an ad but it’s another thing to see an agency ad that leaves a significant impression. Impressive Digital marketing agency created an eye-catching ad that concisely, humorously, and engagingly described the company. It got us thinking, what did they do right? The answer, they told…
HOW DO I CHANNEL MY CREATIVE SIDE?
Unlocking your creative side can be a bit difficult but, we are here to inspire you. Since focus and creativity are slowly but surely displacing hard work and sacrifice on the nine-to-five plus overtime battlefield, we took time to study one of the greatest artists in history. His genius is…
COCA COLA FIRST EVER DRINKABLE AD CAMPAIGN
Coca-Cola took advertising to a whole new level by promoting Coke Zero in an unexpected way! It’s not the sight, nor the sound, but the taste that is promoted on its latest campaign, creating a “drinkable billboard”. Their goal was to pour Coke Zero to a wide audience all over the country,…
Volvo: THE EPIC SPLIT MARKETING CAMPAIGN
Volvo’s epic split marketing campaign is an illustration of a well-done multilevel marketing campaign. When people think about trucks, usually the first thing that comes to mind is big, massive things that sometimes disturb the flow of traffic and are usually kind of dirty as sometimes. And you won’t wake…
HOW AN AD CAMPAIGN MADE SUBARU SUCCESSFUL
Subaru ran a marketing campaign that successfully marketed to the LGBT community. They became the first in the United States to target the LGBTQ community so regularly and publicly. The ads were very effective in attracting the LGBT community without alienating others and if you think about it that’s part…
WHY DO THINGS GO VIRAL?
Have you ever wondered why some things get more buzz than others? Maybe you have experienced it in your company where some of your ideas and services catch on and become more popular than others. Jonah Berger explains that “regardless of how plain or boring a product or idea may…
1
2